Networks On A Vetting Spree...

There have been many posts on the A4U forum recently about affiliates being declined on programs and then being vetted on various networks, with threats of being kicked off the program should they not respond.

I personally find this really offensive. I think merchants and networks should have a good long think before they go irritating affiliates. Affiliates get hundreds of emails per day with new offers and voucher codes and various other site changes. So the chances of them reading an email where they have to ake time to fill in a form to prove they are working for you, plain ridiculous!

Don't get me wrong, i understand these audits, but if the affiliate isnt working for you, it doesnt cost you money to keep them on the program. 'Look To The Longtail' - One day they might just suprise you and have a customer who drops £20k of business.

Affiliates on the whole are very receptive to help with their sites, especially when it could make them money, and takes a little bit of the pressure off them. Being told you do not meet criteria and will be suspended or being told to fill in forms to show your interested still by a certain date or you will be suspended is not the polite way of doing business!