The Term 'Super Affiliate'
It isn't often I stick up for people, but this time I'm going to. I am sick to the back teeth of people using the term 'Super Affiliate' when these so called affiliates don't use the term themselves.
How do you class a super affiliate? Is a super affiliate someone who is active on the forum? Someone who has an affiliate blog? Someone who is a top performing affiliate on a particular campaign? Someone who is a top performing affiliate in a certain sector? Who knows!
Surely a better term for people who fit into the categories above is 'Affiliate'. Let's face it, the way affiliate marketing is moving, all affiliates have a niche, so we are all experts in our own areas. Be it a blog about torches or a blog about keyrings, we all have our expertise and our own audience and hopefully customers.
It must be incredibly flattering to be termed a 'Super Affiliate' but I know for a fact that these people hate the term. They are honest enough to realise that they 'just do what they do' the fact that they happen to be good at it or are able to pass on the odd bit of advice is a bi-product.
Simon Cowell is the only person I can think of who is egotistical enough to like being termed one of these 'Super Affiliates'.
Let's stop using the term!

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